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How to optimize your site so AI cites you: a practical guide

How to optimize your site so AI cites you: a practical guide

For AI to recommend you, it first has to understand you. This guide gathers the essentials to make your site easy for AI models to read, interpret and cite.

1. Write for questions, not keywords

Organize your content around your customer’s real questions. Clear headings, direct answers up front, and a paragraph that sums up the idea. That is what AI extracts and cites.

2. Clear, consistent structure

Ordered headings, lists where they help, and one idea per section. A tidy page is a page the machine understands without effort.

3. Consistent brand information

Keep your description, your details and your offer identical across the web. Contradictions confuse AI and weaken your presence.

4. Trust signals

  • Real reviews and mentions in trusted sources.
  • Structured data (schema) that explains what each page is.
  • An llms.txt file that works as a map.

5. Measure and adjust

Optimizing without measuring is guessing. Check how AI cites you before and after each change, and prioritize what moves the needle. That is GEO in practice.

The next step

If you want a roadmap for your case, see the platform or write to us on contact.

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